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How To Become A Super Affiliate

Summary:

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This article from The Online Master is about: home based business, Home business opportunity, Home based business opportunity , Internet home business ,Start home based business,Home business idea


Many people have taken the plunge and joined the world of affiliate marketing. Affiliate marketing allows you to work for yourself and put your skills, hard work and independence together for you. Success in any business will not happen over night. It still takes time and effort to get your affiliate marketing scheme up and running. However, if you are persistent, determined and willing to give it your all, affiliate marketing can be the perfect career opportunity for you.


To become the so called super affiliate, you should really follow the advice of other successful affiliates. They have been through what you are and know what they are talking about. One of the first pieces of advice they give is to concentrate on a niche. Don’t try to sell everything but the kitchen sink. Concentrate on one thing in the early days. Work out the best way to sell it and get going. Once you have some strategies worked out you can always expand.


One you have built up a store house of affiliates, you need to know how to promote. Search engine and the web is usually the best way. If you are confident then you could try pay per click. However, make sure you understand this well. Many affiliates have gone for is option only to find that their profits have been eaten up.


You should take time to know your product and who you’re aiming it for. When you understand both well you begin to build up credibility. People will begin to trust you and what you offer. They will feel much better about giving their business over to you rather than others. This will result in higher sales revenue for you and a much stronger business.


Don’t be afraid to diversify. Sign up with more than one merchant. Beware of any merchant that wants you to sign up with them exclusively. By using several merchants you get much more exposure. You are also protecting your self if one merchant goes under or does not pay.


Keep on top of current trends in the market. Be prepared to change if you need to. The world of internet marketing is continually changing. By staying flexible and having a willingness to change you can make these changes work for you rather than against you. Remember, what was working last month may not be this month.


Finally, don’t give up. It is true that many of these affiliate marketing schemes do fail. However, the reason isn’t do to poor products or ideas. It is because people give up way too soon. It takes time to build any business. Just keep at it. Try to do something everyday to promote your business. If you keep it up you will eventually start to see results.


Affiliate marketing is a great way to make money and work for yourself. You can put your skills and creative knowledge to work for you and not others. Affiliate marketing does take work. You need to build it up like any other business. However, if you stick to the advice in this article and don’t give up, you’ll soon find that your business is booming. Affiliate marketing is a great career opportunity. With hard work and determination you will be well on you’re way to becoming the super affiliate.

About Author : angelrice

http://www.firstchoiceaffiliate.com



How To Become A Super Affiliate

Business Loans Affiliate Program Featuring High Payouts Now Live On Popular Online Lending ...

BizCapRX.com is a rapidly growing specialty online lending platform connecting small business owners with alternative funding resources. The BizCapRX online system is a free, no-obligation online tool for business owners throughout the USA.


New Brunswick, NJ – A new, unique high-paying small business loans affiliate program offering high commissions to both online marketing professionals, as well as referral partners, is now offered on BizCapRX.com, a rapidly growing popular online lending platform, see here http://bizcaprx.com/affiliate-program. The program is unique in many ways including offering commission payments per generated qualified lead as well as payments for closed fundings. Also, a unique and unprecedented lifetime cookie, an affiliate marketing term referring to a means of online tracking, is offered setting this program far apart from most other affiliate programs in the industry.


The BizCapRX.com online lending platform connects flexible alternative financing lenders with business owners across the United States. The lenders available through the BizCapRX online system offer a diverse number of working capital financing options for small businesses and are filling a void left by well-publicized bank cutbacks in lending to small business borrowers.


The BizCapRX affiliate program is especially popular with professional online affiliate marketers as well as accountants, financial planners, lawyers and other professionals who can become referral partners or distributors.


Small businesses can apply for small business loans of up to $2 million using the BizCapRX online platform. Most industry types can qualify for funding using the service provided the business has been operational for twelve months or more. There are over 750 business industry categories that can successfully be accepted for funding including restaurants, beauty shops, bars and nightclubs, auto repair shops, retail stores, dentists, health services, grocery stores, transportation companies, chiropractic offices, child day care services, physical fitness facilities, special trade contractors? such as plumbers and electricians, liquor stores ?and more. Online funding sources are becoming a welcomed financing alternative for thousands of small businesses owners across the United States. And, BizCapRX.com is emerging as a favorite in this space, as its popularity and online presence grows.


To learn more about the BizCapRX.com affiliate programs, referral program or distributorships visit BizCapRX.com where more information can be found on the company website.


Business owners seeking small business loans can get more information at BizCapRX.com


About BizCapRX.com
BizCapRX.com is an automated online small business loan resource platform connecting small business owners with lenders. BizCapRX.com serves small business owners from all 50 states in over 750 industries and is based in New Brunswick, NJ.


Disclaimer/Disclosure
BizCapRX.com provides an online small business finance referral-marketing platform affiliated with one or more specialty online alternative financing companies. These companies, and not BizCapRX.com, provide funding to businesses in the form of traditional small business loans, working capital loans, unsecured loans, revenue based loans, factoring as well as other alternative forms of financing as determined and offered by these 3rd party financing companies. BizCapRX.com is not a lender or funder and does not make credit decisions or funding decisions, does not interact with clients, and functions strictly as a marketing referral agent for 3rd party funding companies. 


Media Contact
Company Name: BizCapRX
Contact Person: Chuck Sanderson
Country: United States
Website: http://bizcaprx.com/




Business Loans Affiliate Program Featuring High Payouts Now Live On Popular Online Lending ...

[WATCH] Marketing Land Live Show #3: Search As Personal Assistant, Facebook Vs. Periscope ...

ML-live-logo


Are search engines turning into personal assistants? Are you searching more with your voice than typing text? That’s one of the topics that we covered today during the third episode of our live video chat show, Marketing Land Live.


Marketing Land’s Amy Gesenhues, Barry Levine and Greg Finn joined me for an almost hour-long discussion that also covered Twitter ads, the use of live video on Periscope vs. Facebook, Snapchat geofilters and much more. If you missed it, the video is embedded below, and we’ve added some links to the topics that we talked about in the Show Notes below the video. (Note: We had occasional internet connectivity issues during the show; apologies for that.)


Our plan is to record new episodes of Marketing Land Live every Friday at 12:00 p.m. ET / 9:00 a.m. PT on Blab, so we hope you’ll make plans to join us live in the future. You can send in questions/comments/ideas at any time during the week by tweeting with the #HeyML (as in “Hey, Marketing Land!”) hashtag.


Show Notes


SMX West 2016


Google Would Like You To Buy Products Using Voice Search


Amazon Expands Echo Family With Mini Version & Mobile Speaker


Twitter’s User Growth Stalled And Advertisers Don’t Care (Yet)


Facebook Uses News Feed Algorithm To Rival Twitter, Periscope In Live Video


Live Streaming Video Survey Finds 44% Of Brands Have Produced Live Video & 20% Plan To


Facebook Plans To Open Messenger To Publishers At F8 In April


DiCaprio’s Oscar Win Sets New Twitter Record


How Much A Snapchat Geofilter Costs At The Oscars & 5 Other Big Events


With The Physical Web, You Become The Search Engine


Thanks to all who watched the live show today — we hope to see you and lots of new viewers next week and beyond!





(Some images used under license from Shutterstock.com.)


[WATCH] Marketing Land Live Show #3: Search As Personal Assistant, Facebook Vs. Periscope ...

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Shoogloo Launches New Performance Marketing Program Leveraging CAKE by Accelerize










NEW DELHI, March 3, 2016 /PRNewswire/ —


Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division CAKE, today announced Shoogloo Media, a performance marketing company, implemented CAKE’s SaaS solution to power its new international performance marketing network. Launched in 2015, Shoogloo’s online affiliate marketing program offers a combination of strategy, technology and execution services for engaging with new and existing customers. With CAKE, the Shoogloo online affiliate marketplace provides high-converting offers, comprehensive reporting, as well as an effective way to mange a growing network of advertisers, publishers, agencies and developers to support its clients’ digital marketing strategies.


As a full-service digital and performance marketing group, Shoogloo offers services for advertisers and affiliates in more than 23 countries, through its three subsidiary companies – Shoogloo Mobile, Shoogloo Media and Shoogloo Digital. Shoogloo Media caters to performance marketing needs in the emerging markets of the Middle East and Africa, and focuses on delivering performance-driven ROI with affiliate marketing, lead generation, mobile and search marketing programs.


When looking to create a new affiliate network, Shoogloo Media considered building an in-house tracking platform and evaluated other third-party tracking systems. Shoogloo selected CAKE for its robust set of capabilities that help manage affiliates, allocate tiered payouts, implement product feeds and provide additional parameters for tracking pixels.


“Shoogloo was seeking a solution that would efficiently track and report on all affiliate operations to maximize ROI,” said Bhupinder Tomar, Group CEO of Shoogloo. “CAKE’s tracking infrastructure simplifies our daily operations and acts as an extension of our own team in providing exceptional customer service and strengthening our affiliate and publisher relationships. Additionally, CAKE enables Shoogloo Media to create customized affiliate marketing programs designed to increase our clients’ audience reach, acquire new customers, sell more to existing buyers and maximize digital marketing spend.”


Driven by improved Internet penetration, rising ownership of mobile devices and payment cards, online retail in the Middle East and Africa region is set to boom in the near future. The region’s online B2C e-commerce industry has grown 92% from $20.6 billion in 2012 to $39.6 billion in 2015, and is estimated to reach $51.4 billion by 2017, according to a MENA B2C E-commerce Market report.


“CAKE is revolutionizing performance-based marketing by empowering organizations worldwide to measure the impact of their marketing efforts and digital spend with real-time analytics,” said Santi Pierini, CAKE President and Chief Operating Officer of Accelerize. “We are thrilled to enable Shoogloo Media with a powerful tracking platform to streamline its affiliate marketing efforts through a centralized hub, and to help them achieve its vision of becoming a world leader in digital marketing on a global scale.”


CAKE is exhibiting at ad:tech New Delhi on March 3 – 4, booths #33 and #34 at The Leela Ambience Gurgaon Hotel & Residences. With more than 5,000 attendees, ad:tech New Delhi is a leading digital marketing and advertising conference in India for brands, agencies and media owners.


About Shoogloo 


Established in the year 2007, Shoogloo is a Digital Marketing Group, which was originally launched in Gurgaon, India. Owing to its international appeal, the company base was later shifted to Singapore. At present, Shoogloo has offices in Singapore, UK and India with two main offices in India – one in Gurgaon and a backend office in Dehradun. It is owned by i-Spire PLC and Sirmouri Partners Pte. Ltd, the holding companies of the founding members of Shoogloo, John Porter (i-Spire), LD Sharma (Sirmouri) and Bhupinder Tomar (Sirmouri).


About CAKE by Accelerize 


CAKE, a division of Accelerize Inc., provides a cloud-based solution to track and analyze the performance of digital marketing return on investment, in real-time. Bringing clarity to multi-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 30 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in London and New Delhi. For more information, visit http://www.getCAKE.com.


About Accelerize 


Accelerize Inc. (OTCQB: ACLZ) (OTCBB: ACLZ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit http://www.accelerize.com.


Use of Forward-looking Statements 


This press release may contain forward-looking statements from Accelerize Inc. within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when Accelerize describes the growth of online retail and the online B2C e-commerce industry in the Middle East and Africa, and uses other statements containing the words “believes,” “anticipates,” “plans,” “expects,” “will” and similar expressions, Accelerize is using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; or, loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize, reference is made to Accelerize’s reports filed from time to time with the Securities and Exchange Commission.


# # # 


Media Contact
Jill Hara
[email protected]
+1-949-548-2253 x 257


Investor Contact
Ascendant Partners, LLC
Fred Sommer
[email protected]
+1-732-410-9810


SOURCE Accelerize Inc.




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Shoogloo Launches New Performance Marketing Program Leveraging CAKE by Accelerize

facebook marketing | Facebook Business Search


Facebook has been stepping up its outreach to small businesses, adding features to make it easier for these
businesses that maintain “pages” on Facebook to get noticed by and respond to consumers, especially on
mobile devices.
You’ll want to pick a profile picture that will be easy for your potential fans to recognize. This could be
anything from a company logo for a big brand to a headshot of yourself if you’re a solopreneur or
consultant.




Summary facebook marketing | Facebook Business Search , Facebook has been stepping up its outreach to small businesses, adding features to make it easier for these businesses that maintain “pages” on Facebook to get noticed by and respond to consumers, especially on mobile devices.


Description facebook marketing | Facebook Business Search , Facebook has been stepping up its outreach to small businesses, adding features to make it easier for these businesses that maintain “pages” on Facebook to get noticed by and respond to consumers, especially on mobile devices.

You’ll want to pick a profile picture that will be easy for your potential fans to recognize. This could be anything from a company logo for a big brand to a headshot of yourself if you’re a solopreneur or consultant. watch video now : https://www.youtube.com/watch?v=OB4zVjdA5GM


website : http://thenewtimes.info/news/facebook-marketing-facebook-business-search/





facebook marketing | Facebook Business Search

11 Free Tools You Should Use for Effective Online Market Research

Now with digital marketing, effective market research is no longer limited to big companies with big budgets. Small and medium-sized companies can also perform extensive market research using free or affordable digital tools.


To help small businesses conduct market research using effective digital tools, here are 11 tools you should use:


  1. LinkedIn: Use this professional social networking website to learn about the corporate backgrounds of prospects and find shared connections who might help make an introduction. Search LinkedIn profiles of competing brands and their staff to find connections to important clients and suppliers. You can also find employees who are about to leave their companies – they’re generally very active in updating their profiles or seeking recommendations.

  2. Job Posting Sites: See which kind of job postings a company has. You can often figure out their business strategy or plans based on the positions they hire and which locations are hiring.

  3. Wayback Machine: This tool shows historical snapshots of websites so you can determine how their brand or marketing strategy has evolved over time.

  4. Data.com: Data.com is a crowd-sourced online business directory with information for more than 29 million contacts from over 4 million companies. You can find the contact information for key people you want to connect with by trading with other members.

  5. Google Trends: Use Google trends to estimate product demand for a particular market and to assess brand awareness of competitive products or services.

  6. Google Alerts: Set up Google Alerts to notify you whenever competitor names or keywords related to your industry come up on social media.

  7. SEC Edgar’s Database and SEDAR: This website lets you find financial information and filings for public companies.

  8. PRNewswire and PRWeb: Use PRNewswire and PRWeb to go through online press releases for news regarding your customers and competitors. You can even expand the list to do research on their customers and vendors.

  9. WhoIS: Use WhoIS to find the contact information of the people behind microsites and content sites. Sometimes you may discover that a review site is actually another form of content marketing performed by a digital agency.

  10. Quora: Check what kind of questions a company’s staff have answered or asked – on Q &A site Quora. This is a site where users are required to to register with their real names and user profiles.

  11. Slideshare: Find corporate and individual sales presentations that staff members from your competitors have uploaded to share online.


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Bill filed to protect students from online marketing

A state senator has filed legislation to protect Florida’s K-12 students from websites that mine personal information online.


Tallahassee Democrat Bill Montford, a former county schools superintendent, filed his bill (SB 1146) Wednesday.


The “Student Online Personal Information Protection Act” says websites and applications aimed at students can’t “target” their advertising, create marketing profiles or sell any “personally identifiable information” they may glean.


It allows exceptions as long as the purpose is not “in the furtherance of advertising or to amass a profile about a student for purposes other than K–12 school purposes.”


The bill, however, does not contain an enforcement or penalty section.


Retailers routinely gather information on customers to focus their pitches, mostly by analyzing recent purchases.


According to a 2012 New York Times story, Target, for instance, assigns shoppers a “pregnancy prediction” score so the big-box chain can “send coupons timed to very specific stages of pregnancy.”


“What Target discovered fairly quickly,” a Forbes story added, “is that it creeped people out that the company knew about their pregnancies in advance.”


The NYT story used an anecdote – “so good that it sounds made up,” the Forbes writer adds – of the father of a teen girl who complained to his local Target when his daughter started receiving “coupons for baby clothes and cribs.”


“Are you trying to encourage her to get pregnant?” he said.


Later, the father called to apologize: “It turns out there’s been some activities in my house I haven’t been completely aware of. She’s due in August.”


Interest in protecting student privacy has grown in recent years. Last year, lawmakers passed a measure banning Florida public schools from collecting biometric data, which include things like a “fingerprint or hand scan, a retina or iris scan, a voice print, or a facial geometry scan.”


It also protects students from being contacted by marketers and news reporters.


The law meant that Pinellas County schools had to discontinue using palm scanners for payment in school lunch lines.




Bill filed to protect students from online marketing

How To Become A Poker Affiliate: Cashing In On Poker Affiliate Programs

Summary:

To the casual observer making money from online poker might seem like a far-fetched fantasy. But hundreds if not thousands of people are. Most of whom do not own a poker site or work for them directly. Many of them may never have even visited a poker site. Dismissive persons may believe that such a program is just another of the Internets highly ineffective get rich quick schemes, but the truth is very different.


The affiliate industry is a way of for two parties to make s…


This article from The Online Master is about: How to Become a Poker Affiliate: Cashing in on Poker Affiliate Programs


To the casual observer making money from online poker might seem like a far-fetched fantasy. But hundreds if not thousands of people are. Most of whom do not own a poker site or work for them directly. Many of them may never have even visited a poker site. Dismissive persons may believe that such a program is just another of the Internets highly ineffective get rich quick schemes, but the truth is very different.


The affiliate industry is a way of for two parties to make serious money based on the success and skills of the others. A successful affiliate will draw in large numbers of visitors to their site and then pass them on to the poker company where they will hopefully choose to sign up. If the affiliate fails in their role of attracting visitors to the online poker forum they will receive no payments and therefore will not be maximising their profit capabilities. Therefore it is in the best interests of both parties that the affiliate does all they can to produce the fully signed up members to a poker site. The site gets their customers and the affiliate gets an income for the lifetime of that player. In return it is in the poker sites best interest to not only get new customers but to also keep them. By introducing bonuses, special games and other retaining ideas, the poker companies can keep a gamer interested for more time and therefore produce more money for the site. More money for the poker site also means more money for the affiliate, which makes almost everybody happy.


Most poker sites offer affiliate programs with varying offers and percentages of a player’s lifetime value. Players create money for sites by entering tournaments, playing in hands with large rakes and by adding extra money to their account. So fundamentally all a player needs to do is play regularly to produce an income for the site. Therefore an affiliate can earn a cut of all this money made for the site. The percentage may range between 20 and 35% depending on the site and their individual affiliate plans. So when an affiliate can attract dozens or even hundreds of players and earn around 25% off of each ones money created, it is not hard to see how that money can soon add up to a fairly sizeable sum.


Once the affiliate has passed the player onto the respective poker site, their job is effectively done, for that player. They must then concentrate on attracting more and building on the initial success. There is no need for follow ups or extra work after finding a player, the job is done when the link is clicked on and a person signs up to a cash account. All the affiliate then needs to do is sit back and wait for the player to earn them some extra cash.



How To Become A Poker Affiliate: Cashing In On Poker Affiliate Programs

Facebook vs. Google: The Battle for Referral Traffic

The last time you went to a major publisher’s website – say, for instance, The New York Times – how did you arrive there? Is typing in their website’s URL into your browser an entrenched part of your morning routine (much like picking up the Times from a newsstand might’ve been in a bygone era)? This may be the case, but it’s more likely you arrived at that publisher’s site from another platform.


The two largest sources of referral traffic for publishing (and pretty much all) sites are Facebook and Google.


When it Comes to Referral Traffic, Google has a Head Start


Google has established itself as the reigning King of Search, revolutionizing the way we use the internet along the way. Because of Google, we no longer think in terms of website URLs; remembering whether an organization’s site ends with a “.com” or “.org” is no longer a concern. As long as you know the name of the business or organization you’d like to visit, you can simply type it in and hit “Enter” before going off on the magic carpet ride powered by Google.


This simple and streamlined functionality has allowed Google to establish itself as the king of something else besides search: referral traffic. Search engines and referral traffic go hand in hand. Whenever we use Google as a shortcut to reaching our desired destination (instead of typing in the URL directly ourselves), we help them build on that dominance.


Facebook: An Unexpected Competitor


But now Facebook has established itself as a major player in referral traffic – particularly for big publishers like the Times. In fact, they surpassed Google in referral traffic for large publications for the first time last year. This was reported by Parse.ly, a company that tracks detailed audience data for 400 of the web’s largest publishers, including Wired, The Atlantic, and Mashable. So, while the data set is by no means universal, it represents a large enough sample size to be taken seriously. But, while catching up to Google’s referral traffic numbers is no small feat, it doesn’t mean that Facebook has “overtaken” the search engine.


The development was discussed by Parse.ly’s Algorithms Lead, Martin Laprise. When interviewed by Marketing Land about the referral traffic trends, he expounded on what he sees the results implying for the future:



One thing that is easily overlooked in this graph is that Google’s share of referral traffic didn’t decrease significantly when Facebook referral traffic overtook it. This suggests that Facebook is ‘stealing’ referral traffic from other sources.



This puts Facebook’s recent referral traffic growth in a different perspective because, while they did catch up to Google, their success had no significant negative impact on Google’s traffic.


Another mitigating factor of the data is that, towards the end of last year, some major publishers saw their Facebook referral numbers drop again. Some have suggested that this drop can be directly attributed to Facebook’s introduction of Instant Articles, which supports publisher-created content but keeps that content housed within Facebook’s app, so less users are making their way to the publishers’ actual websites. These distinctions may soon become a matter of mere semantics, though, as Google Analytics is now capable of measuring traffic and user data (things like referrer, device type, language and locale) within Instant Articles and combining it with general referral traffic. For more specific user engagement metrics (scroll depth, time spent on article, etc.), marketers will be forced to use Facebook’s own analytics platform. So, in many ways, the competition isn’t merely over who can drive the most referral traffic, but also over who can keep more marketers tied to its analytics platform. Both companies are well aware of this and seem to be using every possible source of leverage to maintain competitiveness.


The potential value represented by these different sets of users – those seeing your content on your website versus those seeing it within Facebook – differs for every marketer and every business, so it’s important to set concrete, identifiable goals to build your social strategy around.


Facebook vs. Google Referral Traffic


What does this back-and-forth mean for marketers?


For marketers, understanding referral traffic is a vital element of understanding your audience. While Parse.ly’s data set is comprised of results from a particular set of publishers, they are publishers with enough size and influence to remain relevant to businesses of all sizes. As resources for marketing (as with resources for anything, for that matter) are limited, the issue turns into an opportunity-cost equation: how much return will I get from marketing for SEO/search engines versus how much return will I get from social media strategizing. It’s not as though choosing one over the other means you are doing so with any kind of finality, but it’s still an issue that presents countless little crossroads for marketers to navigate every day.


Every marketer will approach that issue with a different set of skills and tools, but one constant remains: successful digital marketing is heavily dependent on knowing your audience and understanding how they are finding your site. Parse.ly’s job is to do this for 400 major publishing outlets – these are their clients. For smaller businesses and their marketers, the lesson still rings true: Use software like HubSpot to carefully track the genesis of your leads. Where are they coming from? Did they engage with your site via search engine or social media? Of the audiences from both categories, with which group did you have more success?


For example, recent research has found that certain engagement measurements (like time spent reading articles) from social referrals has been lower than search referrals in the past. This could indicate that referral traffic from social media is less meaningful or qualified than traffic from search engines, but it’s too early to make concrete assessments yet. Check to see if this is true for your content.


These are examples of some of the analyses that will help you nurture leads into customers and brand promoters. I think that’s the most important takeaway from the news of Facebook’s increased referral traffic. Even though SEO and social media marketing don’t have to be mutually exclusive, Parse.ly’s data highlights the importance of segmenting your data so you know which strategies are leading to which leads, and how those leads are panning out respectively. One of the cornerstones of successful inbound marketing is listening to your customers before you launch into a sales pitch. Data segmentation – especially the kind that teaches you about how people are finding your site – will allow you to do just that. It will establish an immediate platform for connection and give you insights into what types of marketing your audience wants to engage with most consistently.


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Facebook vs. Google: The Battle for Referral Traffic

Social Media: Marketing Strategies for Twitter, Facebook, Snapchat, LinkedIn and Instagram

Learn How to Build Your Social Media Brand How do brands incorporate social media into their marketing strategy? How do they best take advantage of interacting with this massive audience? How does this influence the voice of the brand? This is what this guide will help you with. It will provide some marketing strategies to help your brand have a social media presence that complements your brands work and shows your brand in a creative and interesting light to existing customers as well as the target group. I would like to thank you for choosing to purchase this book, and hope it helps you in your attempts to find the perfect social media strategy for your brand. Want to Learn More? Easy! Just Scroll up and click the “Buy” Button and you can have your own copy of Social Media: Marketing Strategies for Twitter, Facebook, Snapchat, LinkedIn and Instagram


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Social Media: Marketing Strategies for Twitter, Facebook, Snapchat, LinkedIn and Instagram

Snapdeal and Affiliate Marketers Are at an Impasse, but Who Will Blink First?


For online stores, such as Amazon, Flipkart, and Snapdeal, affiliate marketing – where they pay a commission to sites that send them shoppers – is a long established concept. Companies like Amazon made it the norm in the US, and it’s common in India too. And both here and elsewhere, a secondary industry of websites whose business model revolves around affiliate marketing has grown and become a big business opportunity. But Snapdeal seems to be changing the rules of the game by lowering the commission it pays on one of the biggest categories in India e-commerce – mobiles.


As a result of this, many of the biggest sites in this space have decided to get together and cut off traffic to Snapdeal, industry insiders told Gadgets 360. We checked on some well-known coupon sites, such as Couponraja, CouponDunia, and saw that these sites either don’t list products from Snapdeal, or at least aren’t listing phones on Snapdeal. It’s reminiscent of the war between offline and online retailers – offline stores faced a lot of difficulty thanks to online sellers offering lower prices, which led them to form unions to ban e-commerce stores.


(Also see: Where’s my Warranty? The Growing Perils of Shopping Online in India)


We spoke to some of the companies involved – most coupon companies are affected by Snapdeal’s changes, but they’re still making money on other categories of products, and are hoping to directly change the company’s affiliate policy, so they weren’t willing to speak on the record. Even off the record, what we learned mostly came from very guarded answers, but it was enough to paint a picture. On the other side of the story, Snapdeal – and also Flipkart, and Amazon – declined to comment on affiliate partners.


The facts we were able to put together do paint a picture about this issue though. For one thing, Snapdeal has lowered its affiliate payments, and is one of the lowest payouts for mobile phones today. If affiliates refer a new customer, Snapdeal offers 3 percent of the sale as a commission; for existing customers who have bought something on the website already, the payout is 1 percent, for up to 2,500 customers a month, and after that, the commission drops to just 0.1 percent.


Cashkaro has sent press releases stating that it drives 7,000 transactions (across sites and categories) in a single day, or around 210,000 transactions in a month. Based on this, it seems likely that the larger sites would typically drive more than 2,500 sales to Snapdeal in a month, so the payout for them is just 0.1 percent.


If you drive the sale on the Snapdeal app instead, the number is a whopping 4 percent, but one of the couponing sites executives we spoke to told us on the condition of anonymity that the app funnel is more complicated, as the user may not already have the app installed, and on being taken to the app store, then the user is much more likely to cancel the whole exercise than to go through with the sale.


On the other hand, Amazon pays 4 percent on all qualifying purchases (where the customer clicks on a link, comes to the site and adds the product in the same session, and completes the purchase within 89 days) for all consumer electronics. And for Flipkart, the number is 2 percent for existing customers, and 4 percent if the purchase happens on the app, with no cap on the number of orders. For Flipkart exclusives, the number is lower – 3 percent for first time customers and 1 percent for new customers.


flipkart_affiliates.jpg


The figures that the big affiliates get can be a little different, as they can have their own agreements with the e-commerce stores, but the general trends are similar, one person explained to us. For example, another company’s executive told us that it get a payout of 2.8 percent from Flipkart on electronics; it’s lower than the number mentioned for affiliates on the website, but he explains that the company gets slightly better commissions on some types of products. However in the case of Snapdeal, he confirms that the payout is now just 0.1 percent even for his company. In short, Flipkart pays 20 times more than Snapdeal as a commission, and Amazon pays 40 times as much. With such a discrepancy, it starts to become clear why the coupon sites appear to have banded against Snapdeal.


“A lot of the online shopping that happens in India only takes place because of discounts,” one such company executive told us on background. “If Snapdeal is going to cut the payoff by such a huge amount, then why does it make sense to drive their business? They’re a huge part of the ecosystem, so no one is openly talking about this, but all the top companies are hurting from Snapdeal’s decision, and we have been lobbying them for months now.”


Another person we spoke to who is also in the ecosystem told Gadgets 360, “some people have tried to cut private deals, but we believe we have more of a chance if we talk to Snapdeal collectively. I can tell you that Flipkart’s revenues have shot up, but whether that will make the difference…”


However, others we spoke to say as long as Flipkart and Amazon don’t follow Snapdeal’s lead, it’s not going to become a fault-line in the industry. “India is a very viable model to pre-qualify traffic,” says Raj Ramaswamy, CEO and co-founder ShopInSync. “When there is competition [like in India] the cost of traffic gets higher. Affiliates pre-qualify traffic, so you’re only paying for conversions.”


At the same time, Ramaswamy says that he doesn’t think the issue is one of profit margins. “Margin pressure is likely not behind this decision,” he says, “because there are much better ways to address that issue. There will be some strategic reasons behind this decision. But another thing to remember is that these are not blanket terms. Most people will have their own deals.” Each of the companies gets a deal that’s similar to the public terms but as Ramaswamy points out, this is something that is negotiable, and each company can potentially get a better deal from the e-commerce sites.


Looking at the international perspective though, it’s clear there is precedent for this happening around the world. In the US, Amazon has over the years significantly reduced its payouts – looking at the Internet Archive, you can see that the rate was typically around 15 percent in many categories even in 2012, but now it’s down to 4 percent for electronics, and just 1 percent for video game consoles. The highest commission is on game downloads, and Amazon Coins, both of which pay 10 percent; Amazon also cut ties with affiliates in many states in the US to avoid taxes.


One thing that became increasingly clear, when talking to the people involved, is that the model has to evolve beyond just finding the best deals, and by doing this, the companies will be able to offer something unique as well. “Discounts are a race to the bottom, and there’s no future in that, we want to offer some real value beyond just the deals,” one person says. “Benefits and discounts will peter out,” adds Ramaswamy, “and it’s the convenience that keeps you shopping online. So affiliates also have to offer more than just discounts.”


Disclosure: Gadgets 360’s e-commerce marketplace could be considered a competition for the likes of Snapdeal, Flipkart, and Amazon.



Download the Gadgets 360 app for iOS to stay up to date with the latest tech news, product reviews, and exclusive deals on the popular mobiles.



Snapdeal and Affiliate Marketers Are at an Impasse, but Who Will Blink First?

The Crab Cake Lady/Harrelson"s Seafood Market Gift Card -$25

Harrelson’s Seafood Market and The Crab Cake Lady specialize in fresh seafood found on the South Carolina Coast such as; Grouper, Flounder, Trigger Fish, Shrimp, Scallops, and Oysters to name a few. We are also home to The Crab Cake Lady’s world famous crab cakes. In addition we offer several specialty seafood items such as Seafood Egg-Rolls, Low-Country Boil Bags, Bacon Wrap Scallops, Homemade Soups and Sauces. Apparel and Fishing Tackle also available.


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The Crab Cake Lady/Harrelson"s Seafood Market Gift Card -$25

Conductor and MoreVisibility "Jumpstart" Clients' Marketing Strategies With New Services Packages

NEW YORK, NY–(Marketwired – Feb 29, 2016) –  Conductor, the leading provider of content intelligence technology, has teamed up with full service interactive advertising agency MoreVisibility to deliver a unique line of digital marketing services.


The new “Jumpstart Packages” are four-month sprints of work focused on discovery, strategy, and the implementation of critical digital marketing campaigns specifically designed for clients without the people resources or talent within their in-house teams.


“We’ve seen so many companies that delay the execution of their organic digital strategy due to in-house resource constraints that we were compelled to offer a new solution to the market. The Jumpstart Packages allow companies to reap the benefits of investing in the organic channel, while removing the barriers of time, resources, and significant funds,” said Seth Besmertnik, CEO Conductor. “For Conductor making the decision to Partner with MoreVisibility to execute on these packages was a no brainer. They have been a trusted agency partner for over three years, and their work across numerous marketing disciplines speaks for itself.”


Conductor and MoreVisibility worked closely together to create packages for the most common digital needs: content creation, blogging, technical optimization, social media campaigns, and link building, all leveraging the Conductor platform.


“MoreVisibility has been working with Conductor for the past few years (and named their 2015 Agency Partner of the Year) and we are extremely impressed with their organization. It was only natural to form this partnership, given the mutual desire by both companies to help advertisers maximize results for SEO and Content Marketing within the digital landscape. We are excited to bring together the power of the Conductor Searchlight platform with our talented, experienced team,” said Danielle Leitch, Executive Vice President at MoreVisibility.


Get more information on this program by contacting Conductor directly.


About Conductor


The Conductor Searchlight platform generates customer intent insights that lead to compelling content, increased traffic, and higher organic marketing ROI. Conductor enables marketers to understand their prospective customers’ intent by revealing the trends and topics they are searching for at every phase of purchase process. Customizable dashboards and workflows guide marketers through the content creation process, empowering them to continuously measure, refine, and demonstrate the effectiveness of their SEO and content marketing efforts. Conductor’s forward-thinking customers include global brands like Citibank and FedEx, emerging leaders like Birchbox and Munchkin.


Conductor was ranked #38 by Inc. Magazine in its Fastest Growing Private Companies list, and has been recognized by Crain’s Best Places to Work in America for six years running.


About MoreVisibility


Founded in 1999 and based in Boca Raton, FL, MoreVisibility is one of the nation’s leading interactive marketing agencies specializing in Search Engine Optimization, Search Engine Marketing, Google Analytics, Design, and Social Media. For over 16 years, MoreVisibility has helped hundreds of businesses with their online marketing needs. From 2005 to 2010, the agency was named in the Inc. 500 / Inc. 5000 list of the nation’s fastest-growing, privately-owned firms. MoreVisibility is also a Google Analytics Certified Partner, Google Analytics Premium Authorized Reseller, Google Tag Manager Certified Partner, and Microsoft Advertising Accredited Professional.


MoreVisibility boasts high client retention through a team of 45 senior professionals who deliver superior performance and measurable results. Notable clients served include: The Metropolitan Museum of Art, Memorial Healthcare System, Miami Dolphins, Direct Marketing Association (DMA), and Boise State University. MoreVisibility can be found on the web at www.MoreVisibility.com.



Conductor and MoreVisibility "Jumpstart" Clients" Marketing Strategies With New Services Packages

Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

The NEW Rulebook for Entrepreneurial Success



What’s the surest way to startup failure? Follow old, outdated rules. 

In Content Inc., one of today’s most sought-after content-marketing strategists reveals a new model for entrepreneurial success. Simply put, it’s about developing valuable content, building an audience around that content, and then creating a product for that audience.
Notice a shift? 

Author Joe Pulizzi flips the traditional entrepreneurial approach of first creating a product and then trying to find customers. It’s a brilliant reverse-engineering of a model that rarely succeeds.

The radical six-step business-building process revealed in this book is smart, simple, practical, and cost-effective. And best of all, it works. It’s a strategy Pulizzi used to build his own successful company, Content Marketing Institute, which has landed on Inc. magazine’s list of fastest growing private companies for three years straight.  It’s also a strategy countless other entrepreneurs use to build their own multi-million dollar companies.  Build an audience and you’ll be able to sell pretty much anything you want.

Today’s markets are more dynamic and customers are more fickle than ever before. Why would you put all your eggs in one basket before securing a loyal customer base? Content Inc. shows you how to get customers first and develop products later. It’s the best way to build a solid, long-lasting business positioned for today’s content-driven world.  This is the simple but profoundly successful entrepreneurial approach of one of today’s most creative business minds.

A pioneer of content marketing, Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business. These steps are:



  • The “Sweet Spot”: Identify the intersection of your unique competency and your personal passion

  • Content Tilting: Determine how you can “tilt” your sweet spot to find a place where little or no competition exists

  • Building the Base: Establish your number-one channel for disseminating content (blog, podcast, YouTube, etc.)

  • Harvesting Audience: Use social-media and SEO to convert one-time visitors into long-term subscribers

  • Diversification: Grow your business by expanding into multiple delivery channels

  • Monetization: Now that your expertise is established, you can begin charging money for your products or services 


This model has worked wonders for Pulizzi and countless other examples detailed in the book. Connect these six pieces like a puzzle, and before you know it, you’ll be running your own profitable, scalable business. 

Pulizzi walks you step by step through the process, based on his own success (and failures) and real-world multi-million dollar examples from multiple industries and countries. Whether you’re seeking to start a brand-new business or drive innovation in an existing one, Content Inc. provides everything you need to reverse-engineer the traditional entrepreneurial model for better, more sustainable success. 

Joe Pulizzi is an entrepreneur, professional speaker, and podcaster. He is the founder of several startups, including the Content Marketing Institute (CMI), recognized as the fastest growing business media company by Inc. Magazine in 2014. CMI produces Content Marketing World, the world’s largest content marketing event, and publishes the leading content marketing magazine, Chief Content Officer. Pulizzi’s book Epic Content Marketing was named one of Fortune magazine’s Five Must Read Business Books of the Year.

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Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

Business tactics change. Great marketing doesn't.

Wow, you’ve got a lot to work to do!


Awareness and promotion. Lead generation. Content creation. Prospect and customer relationship tracking. Team and partner communications. Sales management. Testing and optimization. And, the list goes on and on.


So much to do, so little time in your day. It doesn’t matter how big or small your company is — trying to manage your marketing and sales effectively is enough to drive you bonkers. And if you’re not careful, get you sidetracked from your mission.


Most businesses, maybe yours too, have gone into deep thought on all of this, probably while sequestered the company’s secret bunker. Searching every corner of the Internet to seek out new tactics. Every time a viable app or online service is found another one pops up taking you in an entirely different direction.


It’s finally happened — marketing is now powered by technology. Well, that’s not really new news.


But here’s what’s new; technology is taking over more and more of marketing. Many companies have gone from feeling out of control because they are juggling too much to letting technology do their thinking. And they still feel out of control.


There has to be a better way!


Take a deep breath now. The good news is you’re still in control. You just have to take the strategic view and find the right tools to effortlessly execute your vision. Remember, tactics may change — great marketing doesn’t.


Here’s the key. Have strategic initiatives that’s right for your and your market. Plus, whatever you do, all the pieces have to fit together. That’s because every tactical element (application or service) that you regard as essential to your marketing efforts impacts all of the other components around it.


Silos are for storing grain and keeping it safe. In marketing, everything is connected and isn’t very useful if it’s isolated within a silo. Connect the marketing technology dots and everything will be fine.


Create a purposeful marketing tool stack. Let’s get this straight up front — when it comes to making your marketing easier, there’s isn’t a single online platform or piece of technology that can do everything. Your company has unique goals and needs. It’s up to you to decide what’s most important to accomplish and then search for the pieces of the puzzle. With over 1,000 marketing technology vendors claiming to be in an ever-increasing number of marketing categories you can get overwhelmed fast. A marketing tool stack, also known as a marketing technology stack, is a grouping of digital applications that businesses use to manage and improve their marketing activities, making time-consuming processes easier and much more effective.


Know which technology tools are foundational and essential. There’s so much to consider and it’s easy to quickly become paralyzed by the choices. To keep that from happening, start with breaking down your key strategic marketing initiatives. The “must do, must happen” of your business. This will keep you focused and prevent your search from becoming a never-ending scavenger hunt, taking you off course. Sure, there’s a lot to consider, but only define up to five areas that are critical and fundamental to your strategy and needs. Also, outline your workflow — how every chunk of the eventual stack impacts components above it and below it. In other words, every piece is essential to a strong marketing action plan and must work together to get you to where you want to go.


A brief guide to zeroing in on marketing technology stack elements. Strategic marketing initiatives are action oriented. For instance, turn, “We need to increase awareness and customer acquisition” into, “Let’s focus on increasing inbound/outbound content optimization and market interaction.” How? Videos, webinars, case studies, educational article, blogger outreach? Plus, how do you track and analyze to know what’s working and what’s not? Decide what make’s the most sense for your target audience in terms of how they find and consume information. Go find contenders — the apps that will facilitate the functionality you’re seeking. Quickly ascertain the cost per user and if the application will actually will do something useful without getting your bogged down. If it isn’t easy to learn and intuitive to use, toss it fast. Now, make sure whatever you consider as viable at this point will play nice and integrate with the other pieces of your marketing technology stack. Such as, make sure the pop-up call-to-action on your website asking visitors to sign up for your next educational webinar will automatically populate contact information in your chosen email marketing service.


Low-cost marketing stack tools. About now you’re thinking, “Time to get practical, point us in a direction with some examples.” This is risky since your business isn’t like the next. Yet, I do have some favorites I use or my clients have had great success with. The following tools will work as part of a core marketing stack focused on raising awareness, boosting interaction, and driving initial revenue — and not spend a lot of time and money. Customer relationship management: KarmaCRM or Capsule. Video marketing platform: Wistia. Email service provider: MailChimp. Social media dashboard: Buffer or HootSuite. Analytics: Google Anaylytics  or for a more robust tool that will collect customer data wherever it’s generated such as from your website or mobile app and then integrate with a ton third-party tools, Segment. Lastly, for a more complete, inexpensive marketing automation platform that allows you to use still use other core tools of your stack that may be in place, check out ActiveCampaign. There are many, many more I like but you’ve got to cut it off somewhere.


Creating a core marketing technology stack, and using the tools it contains, will improve productivity and the speed of reaching your revenue goals.


Don’t dwell on each element and agonize over your “perfect” marketing technology stack. A stack is not a standalone application, but a set of tools to manage the marketing and selling side of your business. That makes it easy to be an agile marketing organization, replacing the individual tools with new ones that make more sense.


Have you cracked the marketing technology code? Let me know if you try some of the applications recommend above, or share what you’re using now that helps your company to work faster, turn data into actionable insights, and makes it easier for your customers to get what they want and need.


Ron Stein is President of FastPath Marketing (www.marketing-strategies-guide.com) and the author of the Rapid Impact Marketing & Selling Playbook. As a speaker, coach, and consultant he works with small business owners helping them to accelerate the path between their vision and the actions needed to reach, win, and keep customers. Ron is the creator of the FastPath to More Customers Now! 7-step marketing system based on more than twenty years as a successful business owner, corporate CEO, business development executive, and salesman. He is also a mentor at two nationally recognized business accelerators. Ron offers one-on-one and small group mentoring, conducts seminars, and consults. He can be reached at 727-398-1855 or Ron@FastPathMarketing.com.



Business tactics change. Great marketing doesn"t.

Four E-Commerce Mistakes You Need To Avoid This Holiday Season

If there"s one time of year to kick your email campaign up a notch, it"s over the holidays. Email marketing is a tried-and-true way to advertise upcoming …



Four E-Commerce Mistakes You Need To Avoid This Holiday Season

How To Be Different From Other Affiliates!

Summary:

Try to promote a certain product, which conforms to the specifications measured through indications of customer-satisfaction, rather than indicators of self-gratification. It’s the customer who decides what to buy and not the company or the affiliate marketer.


This article from The Online Master is about: affiliate, home business, make money, work at home, marketing


Quite a lot of your competitors including you are promoting the exact same program. Here are some tips that you may think about in order for you to stay in this business and have the chance to outwit and outplay other competitors of yours.


Have your own website. It is fundamental for you to have your own website. Potential customers primarily go to websites in order for them to search and sometimes purchase items they were looking for. It is much easier to remember than a certain URL that you may be using and you can just point your visitors to the affiliate page in your website.


Another thing to remember is to have your own ad. A lot of times affiliates marketers have published the same ad two or three times. Make your own ads. This way, people may not become immune to ads, because sometimes seeing the same ads over and over again, may just make your potential customers to just skip it all together. Besides, your first and foremost purpose is to attract or encourage people to click and read your ads and be curious enough to click through your website.


Have some products of your own which are only available through your website. Once you have your website going, it is vital to have some products or services that your customers can’t find with other affiliate’s site.


Build a strong relationship with people who buy your product. In order for you as the marketer to fully answer the query of your potential customers, it is best to try and buy the product by yourself. With this particular view, you can better sell the product that you are trying to market. You can share to your potential customers the experience you had with the product, and this can make them interested enough to buy the product. You may also be able to give support if necessary, or you may offer a confident tutorial or steps on how to use the product based on your personal experience. Entailing this idea is to be totally truthful about the product that you are trying to sell. If you find out that the program you were promoting is a scam, stop promoting it and inform your readers about it. This will help you build trustworthiness with your lists.


Admitting your mistake will boost your reader’s confidence in you. Finally, please don’t try to market everything you see. Try to promote a certain product, which conforms to the specifications measured through indications of customer-satisfaction, rather than indicators of self-gratification. It’s the customer who decides what to buy and not the company or the affiliate marketer, the company only produces products catering to the needs and wants of their chosen market sector.


Affiliate marketing is a great way to earn extra or even part time income. Nevertheless, it won’t happen overnight. Like everything else in life, you’re going to have to put a lot of work into it, to get a lot out of it.



How To Be Different From Other Affiliates!