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Promoting Low Priced Products in Affiliate Marketing

On the other hand if you are an experienced affiliate marketer and your website traffic is really large then you can expect to earn a good amount even by promoting low priced products. If the products are hot and your traffic is large, then it is not a problem. For example, if you can sell 100 products, then your monthly income will be $2000 at the rate of 20% sales commission. This amount can be increased if you are promoting more than one product.


Small affiliate marketers should not choose the low priced products to promote. Such affiliate marketers should choose the hot product having a good price. For example, if the product price is $1000 and your monthly sale is 10 products then you are getting $2000 per month at the rate of 20% sales commission. It means that less traffic and sales may reward you more, if you are promoting the high priced products.


But to sell the high priced products requires some extra efforts. Offer some free reports or newsletter or some other useful stuff on your website and store the email addresses of your website visitors. Your offer should be so effective that most of the visitors should give you their email address to take your offer. Now use these email addresses to start your ad campaign. This will result in more traffic to your website. The companies that are making high priced products usually offer the free installations, free maintenance and other benefits to their customers. Study these services in detail and advertise them. Tell your visitors that they will receive the technical assistance after they purchase the product. There may be some other offers like a money back guarantee. Talk to your merchant and get the full details. Then inform your users using your website pages, newsletters and emails. These steps will surely increase your website traffic and number of sales.


The merchants, who are manufacturing low priced products, usually don’t offer extra benefits like a money back guarantee, free installation, technical assistance and free maintenance etc. This is another reason of fewer sales of low priced products.


But if you can find some merchants who are offering these extra services with their low priced products, you can choose to promote their product. But also choose some high priced hot products too. Try to sell them both.


Conclusion


As a conclusion, we can say that usually selecting a low priced product for affiliate marketing is not a good decision, because you are required to make many sales to get generate a good income. But if your website traffic is very large then you can select the low priced products, because you can expect more sales. Selecting a well priced product and starting a good advertisement campaign usually gives better results.


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Promoting Low Priced Products in Affiliate Marketing

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Vize Capital Acquisition Of Bevo Media Promises Exciting Upgrades And Customer Support ...





Following the acquisition, Bevo Media foresees increased opportunity to expand affiliate marketing and performance marketing offerings for customers.


SAN DIEGO, CA, USA, September 14, 2015 /EINPresswire.com/ — Bevo Media (http://www.bevomedia.com/), a popular tracking platform and ad exchange in the performance marketing industry, has been acquired by Silicon Valley-based private equity firm Vize Capital (http://www.vizecapital.com). Vize Capital plans to invest significant resources into growing and further improving the platform.


Bevo Media’s founder and CEO Ryan Bukevicz states, “This is a huge milestone for the Bevo team and our customers. Through this acquisition, Bevo Media will have the infrastructure to better provide for our thousands of advertisers and tens of thousands of tracker users. This milestone will help us to fulfill our ultimate vision of Bevo Media and take our company to the next level.” Bukevicz plans on staying active within the company post-acquisition.


Launched in 2010, Bevo Media was one of the first third party click-tracking platforms made specifically for performance marketers. In 2013, Bevo Media launched the Bevo Ad Exchange, which features a streamlined affiliate channel where advertisers can bid on affiliates as traffic sources.


Vize Capital (VC), headquartered in the heart of Silicon Valley, is a global investment firm with several million dollars in assets under its management. VC manages assets through a variety of investment funds, focusing exclusively on Internet businesses worldwide.


“Over the last several years, BevoMedia.com has proven itself to be a leader in the performance marketing space. Bevo’s technology remains ahead of the competition. With this acquisition, thousands of Bevo users can expect to see additional capabilities added to the platform,” says Atif Kazmi, Vize Capital CEO.


VC seeks to create value by bringing operational expertise to its portfolio companies through active oversight and monitoring of its investments. VC complements its investment expertise with strong investor relationships.


“Bevo’s technology will also serve as an add-on to another Vize Capital company, Vizdum (http://www.vizdum.com/). Together, both Bevo and Vizdum will act as a robust online marketing technology suite,” added Kazmi.


About Bevo Media:
Launched in 2010, Bevo Media began with their Affiliate Portal, which serves as a one-stop-shop for affiliate marketers to not only manage and track their campaigns, but also provides optimization tools, keyword/ad tracking, and split testing. In 2013, Bevo Media expanded its offerings to include Ad Exchange, an innovative platform that allows advertisers to bid on affiliate traffic via CPA or CPC. A cornerstone in the performance marketing industry, Bevo Media was acquired in August of 2015 by Vize Capital.


Media Contact:
Ryan Bukevicz
Bevo Media
ryan@bevomedia.com
11622 El Camino Real Suite 100
San Diego, CA 92130
1-888-644-2386


Atif Kazmi
Vize Capital
5201 Great America Pkwy., Suite 320,
Santa Clara, California, 95054
atif@vizecapital.com


Press release courtesy of Online PR Media: http://bit.ly/1UQ3eVO


Atif Kazmi
Vize Capital
.
email us here




Vize Capital Acquisition Of Bevo Media Promises Exciting Upgrades And Customer Support ...

ChinaNet Online Partners With Baidu to Launch New Business Service Program Connecting ...

BEIJING, Aug. 19, 2015 (GLOBE NEWSWIRE) — ChinaNet Online Holdings, Inc. (NASDAQ:CNET) (“ChinaNet” or the “Company”), a leading B2B (business to business) Internet technology company providing online-to-offline (O2O) sales expansion services for small and medium-sized enterprises (SMEs) and entrepreneurial management and networking services for entrepreneurs in the People’s Republic of China, today announced it has launched a new service, “The GOOD Business of China”, along with Baidu and its Tieba division, the largest forum posting platform in China owned by Baidu, Inc. (NASDAQ:BIDU), to connect domestic and global businesses with potential and qualified entrepreneurs in China.“The GOOD Business of China” is the first O2O (online-to-offline) brand and sales lead generation service in the industry and provides online marketing and data exchange and search and roadshow features, as well as other valuable combined O2O entrepreneurial services such as business advisory, due diligence trips and angel investor networking to selected vendors. It is also part of the implementation of ChinaNet’s Business Direct 3.0 service with Baidu, as the Company continues to extend its data exchange service through various Baidu portals. With the new service, ChinaNet’s served businesses will have more live sales leads information to help expand sales more effectively.Within a week after launch in early August, forty-five businesses had been carefully selected by ChinaNet out of thousands of domestic and global franchising brands which cater to Chinese consumer growing demands for food, entertainment and services, with over 100 businesses waiting to be added. These selected businesses have collectively pledged up to RMB100 million (US$16 million) funding support to qualified entrepreneurs via fee rebates and O20 marketing budgets through Baidu Direct.The 45 businesses include a number of well-known brands, including Ice Monster (www.ice-monster.com), selected in 2013 by CNN as one of the best dessert places around the world, and bbq Chicken (www.bbq.co.kr), the largest quick service restaurant chain in Korea. With the new service, business clients such as these can now monitor their brand image and popularity scale using comprehensive analytical information through ChinaNet’s big data service combined with Baidu traffic monitoring. They will also receive more live sales leads to help build sales more effectively and efficiently throughout China.As a key partner of the new service, Baidu, China’s largest search engine company, will initially promote the program on Baidu Tieba on a number of selected business forums focusing on start-up business topics and business sectors. Internet users can also learn and research detailed information about the featured business opportunities via other powerful Baidu offerings such as keyword search, Baidu Encyclopedia, Baidu Know and Baidu Library, to discover the best businesses in the hope of finding the next Chinese premiere business.“Our partnership with Baidu continues to strengthen with this new service offering the first O2O brand and sales lead generation service in the industry,” said George Chu, Chief Operating Officer of ChinaNet Online Holdings. “Through the initial three month period, we anticipate potential revenues of up to $0.5 million generated from the 45 selected businesses, with more businesses potentially being added. If successful, we plan to launch the service to all of our existing and potential customers to further drive revenue growth. In the future, we plan to expand the service with various online payment systems so that our business customers can monitor O2O (online to offline) sales results in real time.”The new service was launched on August 8, 2015, at a live ceremony in Zhongguancun along with Baidu, ChinaNet, and the most popular entrepreneurial community, Heima (www.iheima.com). More information about The GOOD Business of China can be viewed at www.hxm888.com.About ChinaNet Online Holdings, Inc.The Company, a parent company of ChinaNet Online Media Group Ltd., incorporated in the BVI (“ChinaNet”), is a leading digital B2B (business to business) Internet technology company focusing on providing O2O sales channel expansion service for small and medium-sized enterprises (SMEs) and entrepreneurial management and networking service for entrepreneurs in China. The Company, through certain contractual arrangements with operating companies in the PRC, provides Internet advertising and other services for Chinese SMEs via its portal websites, 28.com, Liansuo.com and Chuangye.com, TV commercials and program production via China-Net TV, and in-house LCD advertising on banking kiosks targeting Chinese banking patrons. Website: http://www.chinanet-online.com.Safe HarborThis release contains certain “forward-looking statements” relating to the business of ChinaNet Online Holdings, Inc., which can be identified by the use of forward-looking terminology such as “believes,” “expects,” “anticipates,” “estimates” or similar expressions. Such forward-looking statements involve known and unknown risks and uncertainties, including business uncertainties relating to government regulation of our industry, market demand, and reliance on key personnel, future capital requirements, and competition in general and other factors that may cause actual results to be materially different from those described herein as anticipated, believed, estimated or expected. Certain of these risks and uncertainties are or will be described in greater detail in our filings with the Securities and Exchange Commission. These forward-looking statements are based on ChinaNet’s current expectations and beliefs concerning future developments and their potential effects on the Company. There can be no assurance that future developments affecting ChinaNet will be those anticipated by ChinaNet. These forward-looking statements involve a number of risks, uncertainties (some of which are beyond the control of the Company) or other assumptions that may cause actual results or performance to be materially different from those expressed or implied by such forward-looking statements. ChinaNet undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws.MZ North America

Ted Haberfield, President

Direct: +1-760-755-2716

Email:

Web: www.mzgroup.us



ChinaNet Online Partners With Baidu to Launch New Business Service Program Connecting ...

Cross-device trend 'disrupts online' marketing industry, says Facebook exec

Amit Chaubey, head of marketing science for Southeast Asia at Facebook, told a seminar of consumer insights hosted by Nation Broadcasting Corporation yesterday that more than 23 million people in Thailand accessed Facebook via their mobile devices every day. Facebook’s monthly usage has been shifting towards mobile.


This phenomenon means prime time is all the time.


Multi-screening is the new normal. Time spent per day simultaneously watching TV and using a second device in Thailand is 56 minutes on a smartphone, 45 minutes on a laptop, and 40 minutes on a tablet.


Mobile creates unique challenges for marketers because it is app-driven.


Also, there is phenomenon called FOBO, the “fear of being offline”, as people feel that being disconnected is to be left out.


Another trend is “personalisation to scale”, Chaubey said.


He said cookie-based and click-based marketing did not work any more. People-based marketing is the new standard.


“Marketing is a science that can be measured,” he said.


Last but not least, real business-outcome measurement is winning over “mumbo jumbo”, Chaubey said. Currently, the path to purchase is complex. Thus click attribution may only capture a fraction of true life. The customer journey is cross-device, between mobile phone and computer, and click-based measurement misses cross-device conversion paths.


Mobile applications are taking centre stage. Currently, around 80 per cent of the time spent on mobile is spent in apps.


Click-based measurement obscures the truth, so marketers should measure the impact of their media with experimental life tests, Chaubey said.


Facebook is a powerful platform for online marketing that can help businesses take advantage of the trends of online marketing disruption, he concluded.



Cross-device trend "disrupts online" marketing industry, says Facebook exec

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3 Ways Online Press Release Distribution Creates Marketing Impact for Business

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Dallas, Tx, 09/12/2015 /SubmitPressRelease123/


Small business owners typically have to wear multiple hats in working for the success of their business, especially when first starting out. According to statistics presented in an Inc. magazine report, in doing so a significant percentage of business owners work twice as much as employees, putting in over 60 hours per week.


Source: Inc.com Report “Business Owners Work Twice as Much as Employees, Survey Finds”


“Thirty-three percent of small-business owners reported working more than 50 hours per week, while an additional 25% said they work more than 60 hours a week, according to a poll of readers of the New York Enterprise Report. The poll, conducted throughout January and February, found that 70% of respondents also worked at least one weekend on a regular basis.”


To read more visit http://www.inc.com/news/articles/200604/overworked.html.


The daily grind of a small business owner can include an array of tasks that may range from project management to keeping track of financial records to marketing. Because there is so much that small business owners attempt to get accomplished day-to-day, many constantly seek ways to make tasks like marketing their products or services easier. Particularly when it comes to small business marketing, the challenges of effectively promoting a business can be hard to overcome without the right support.


Three Key Benefits Afforded to Small Businesses That Submit Press Releases Online


According to Qamar Zaman, CEO of online press release distribution company Submit 123 PR, although online marketing & search marketing is essential to the success of small businesses, many owners and operators become so overwhelmed with other tasks required to run their enterprise that they put promotional activities on the backburner, and miss important opportunities that could elevate their success.


Zaman says that one highly effective solution for those in this predicament is to utilize a press release distribution service, especially one that allows for targeted promotions. Says the digital marketing expert “By issuing a press release online, small business not only have the ability to reach select markets to drive traffic to their websites and, ultimately their door steps, they also can garner the attention of local media that may spotlight their business in a story.”


In addition Zaman says there are three key benefits the best online press releases services afford small businesses today. These include:



  1. Cost savings for widespread promotion – According to Zaman, online press release distribution services like Submit 123 PR fit into the marketing budgets of a significant percentage of small businesses. Says the CEO “many small businesses are not aware that there is tremendous marketing potential of an investment of under $100 in this type of service.” see affordable press release price plan by Submit123PR




  2. Improved social media connectivity – Press release distribution can help small businesses market messages about their products and services and also promote their social media accounts. Zaman states “services like Submit 123 PR give businesses an opportunity to kill two birds with one stone, broadening their recognition online and promoting their presence on multiple social media platforms.”




  3. Specific targeting options – With online press release distribution services like Submit 123 PR, businesses can also target audiences based on specific criteria like region or search intent focus.



Submit 123 PR is regarded in the industry as one of the most highly effective press release distributors that cater to the marketing needs of small businesses. For more information about the service, or Qamar Zaman, please visit http://www.submitpressrelease123.com/.


Media Contact:


Submit Press Release 123


Salma Zaman


972-646-2788


Connect with Submit on Facebook, Twitter, or Google+.


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The post 3 Ways Online Press Release Distribution Creates Marketing Impact for Business appeared first on Business Press Release Service Distribution | Submit123PR.



3 Ways Online Press Release Distribution Creates Marketing Impact for Business

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Are you sold on email mailing?

One of the best ways to reach current and potential customers is through their inboxes.


With the right email marketing campaign, you can connect with your customers like never before.


Here are just a few ways your business can build and deliver an effective email campaign:


Target and segment


Depending on the type of business you run, chances are you cater to a variety of different customers.


Instead of creating an email mailing list based on one type of customer, segment your list and target a variety of specific customers.


RELATED TOPIC: Make sure to properly target your customers


For example, if you’re an online clothing retailer, you can segment your mailing lists based on gender, age, active wear/casual wear, and even clothing size.


By segmenting your mailing lists ahead of time, you can more accurately target customers, which will help increase opt-in rates.


Don’t neglect the content


Increasing opt-ins is one thing, but actually keeping your customer’s engaged so they don’t opt-out is something else entirely.


This is where quality content comes into play.


By offering quality, informative, pertinent information in your email mailers, you’ll keep recipients asking for more.


As the following article looks at, along with the need to join up your email and SMS marketing for effective communication, make sure you take the time to come up with a content plan.


What message will you use to attract new recipients? How will you keep current recipients interested in your mailer?


It’s all in the content plan.


For the outreach stage, you’ll want to include content that describes the benefits of subscribing, whether it’s daily promotions or business news your mailer will provide.


Once customers sign up, you can get more in-depth with your content.


Put your email signup opportunities front and center


Customers won’t know your business has an email mailing list unless you make them aware of the opportunity to sign up.


There are a number of ways to do this, but the most popular is to prompt customers to sign up after they complete other actions on your website.


For instance, you can include an email mailing prompt before, during, or right after the checkout process through your online store.


Or, when a visitor requests a quote or more information about your business through your website, you can send a signup opportunity then as well.


Keep it straightforward and simple


Nobody likes explaining their life story to a business, especially if it’s only to sign-up for an email mailing list.


With that said, it’s important to cut to the chase during the signup process. This means asking for only the necessary information your business needs to send an email.


That’s right; an email address is really all you need to build your email mailing list.


However, if you’re using a formal mailer system, you may want to ask for a first name and, depending on how formal you want to be, a last name too.


RELATED TOPIC: Nail down the best replatforming search


This way, you can personalize each email greeting with your customers’ names as opposed to “Dear Customer”.


From content to customer segmentation, it’s plain to see that mailing lists are an important part of any business.


About the Author: Adam Groff is a freelance writer and creator of content. He writes on a variety of topics including customer outreach and online marketing.


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Social Media: Master, Manipulate, And Dominate Social Media Marketing Facebook, Twitter, YouTube, Instagram And LinkedIn

Go Up The Social Media Ladder. Your ultimate guide to controlling your online network. There’s so much buzz going on when we hear the word Facebook, Twitter, Instagram, YouTube and LinkedIn. Almost the entire population is using these social media platform just for anything they can think off! There is something about them that holds great power to popularity and success and if you want to know the secrets to manipulating your preferred social media, then this book is for you! Social Media: Master, Manipulate, And Dominate Social Media Marketing Facebook, Twitter, YouTube, Instagram And LinkedIn contains the golden nuggets in allowing you exploit these tools and use it for your advantage. You may have all four but don’t know how to really work your way up and reach your goals, well now you can change that. This Book is Divided into 2 Parts: 1. The Step by step guide to Social Marketing 2. Social Media Marketing These Will Teach You How To: • Dominate Facebook Marketing • Dominate YouTube Marketing • Dominate Instagram Marketing • Dominate Twitter Marketing • Dominate LinkedIn Marketing And so much more! There’s no other book like this out there in the market! The goal of this book is to help you become more acquainted with the social media of your choice. You will learn how to monitor, manage, and even monetize this whole idea! The secrets are right in from of you, so what are you waiting for?! When you read Social Media: Master, Manipulate, And Dominate Social Media Marketing Facebook, Twitter, YouTube, Instagram And LinkedIn you’ll definitely be on the fast track to managing your own social media and become successful in the end! Good Luck!


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Extreme Payout Affiliate Business

Summary:

A general description of the finest and most profitable affiliate program on the web today.


This article from The Online Master is about: affiliate, affiliates, affiliate program, affiliate programs


If you have been looking for or have tried some affiliate programs already, you are going to love this bit of news.


I searched far and wide on the web to find an affiliate program that actually over delivered when it came to product quality and compensation package. Needless to say I was met with more dissapointment than results. So I created my own and tailor made it to deliver on all counts. Here then is the run down:


I first designed a product that had mass appeal and yet had very little existing competition on the web. The product solves a common problem for a huge portion of the people that own digital cameras today.


The problem is that most people have a massive amount of digital photos stored in folders all over their hard drive and have no easy way to organize, display and share them with friends and family.


Most people don’t want the learning curve associated with digital photo album software or the hassle of displaying them online either. If the problem was to be solved, it would have to provide pre-designed albums that could be easily filled with a few mouse clicks. There would have to be a wide range of pre-designed albums based on every theme that photos were commonly taken of.


Such as themes like, birthdays, holidays, special ocassions, school, anniversaries, weddings, sports, fishing, hunting and so on.


The learning curve would have to be virtually eliminated and the completed albums would then have to be able to be shared freely with friends and family by email so the file sizes would have to be kept to a minimum.


On the other hand, a great product like the one described above was only half of the final solution. Promoting this new product would take a special system if it was to be able to reach such a wide market effectively. So I set out to create an affiliate program that is second to none on the entire web today.


An affiliate program that paid out so well that even an average salesperson could truly benefit by it. One that didn’t limit you to trudging the streets every month to keep your income up. One that a good salesperson could actually support a family on. One that was backed with marketing ideas allowing you to create a sub affiliate sales force and one that paid you for recurring payments after only making a one time sale.


I know that this sounds very good and you are likely wanting the actual details by now so here they are. I am proud to say that I have indeed succeeded in creating the product and the affiliate system as described above in the form of a membership site. Members can then choose albums from a wide inventory instead of paying for each album they use.


1) The only people invited to promote this system are active members of the site. There are actually no links to the affiliate system except inside the membership area. It is, however, free to join.


2) The program operates on two tiers as described below:


a) Tier 1 are sales that you directly make and you are awarded a full 30% RECURRING commission for thos sales. That means you make the sale once and then get paid every month there after as long as that person remains a member.


b) Tier 2 allows you to recruit sub affiliates and be awarded a full 10% RECURRING commission on teir sales as well for as long as those members remain active.


If you are having a hard time imagining how profitable this really is, then runn a few number scenarios for yourself and you will be soon clammering to find out where to sign up. To see just how much this program actually over delivers on paying it’s affiliates, do a little comparison online with other programs and again you will end up clammering to find out where to sign up.


So if you have been looking for something you can really sink your sales teeth into and be paid hansomely for, check it out today at http://albumextreme.com



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Income Access strikes Chanz affiliate programme deal

Estonia-based online social casino brand Chanz has launched a new affiliate programme in partnership with technology and digital marketing agency Income Access.


The programme offers affiliates a 25% revenue-share commission structure. In addition, Chanz’s affiliate programme also provides individual affiliates with the opportunity to arrange custom commission structures.


Chanz is a Europe-focused online casino brand that is powered by a Microgaming platform. The brand boasts more than 50 game titles, including Premier Roulette, Classic Blackjack, Jurassic Park, and Terminator 2.


Chanz offers players real-money and free-play options and provides them with social options such as chat and club functions.


“Chanz is very excited about the launch of our new affiliate programme with Income Access,” said Ken Ronny Schouten, the managing director at Dreambox Games, which operates Chanz.


“We’re looking forward to their technology playing a key role in connecting players with the fun, unique casino experience that we offer.”


Income Access chief executive officer and founder Nicky Senyard added: “We’re very pleased to launch the affiliate programme of up-and-coming online casino brand Chanz on our platform.


“Chanz’s innovative approach to refreshing the online casino experience provides affiliates in both that vertical and others as well with an important revenue opportunity.”


Related article: Caesars Interactive secures Income Access deal



Income Access strikes Chanz affiliate programme deal

Instagram Marketing Gains Powerful Advertising Platform

Instagram Marketing Gains Powerful APIEveryone’s watching Instagram.


From Instagram marketing buffs to naysayers, the digital community has been closely following the photo and video sharing site’s success in the past few months, commenting on its recent rapid growth as well as the announcement that the platform had surpassed Twitter with 300 million monthly users. With a simple interface and entirely visual style, Instagram continues to gain a foothold in the social media market, rolling out new features with surprising frequency to keep the competition on its toes.


Amid a series of changes to improve user experience, Instagram has quietly rolled out its new advertising API, giving social media marketers the opportunity to promote their brands and content on the platform in new ways. While the service has launched with comparatively fewer built-in tools than Facebook’s suite, Instagram’s service is already being supported by a number of popular CRM software, including Salesforce.


Between the company’s continually growing popularity and constantly updating functionality, it’s time marketers start considering a place for Instagram marketing in their strategies—but what exactly does this entail?


What Integration Can Do for You


New promotion platforms—particularly for social media—often come as a bittersweet opportunity for marketers. Along with the allure of new channels, audience, and growth, comes the reality of new testing, new demands for content, and community management. For small brands, this can pile up to an insurmountable strain on budget and manpower, while for larger companies there’s always the risk that a slight oversight might result in public embarrassment that can harm your brand.


However, these considerations can be greatly mitigated with Instagram’s CRM integrations. By bringing your Instagram campaigns immediately into comparison with your other efforts, testing and management can be streamlined, allowing marketers to more simply apply principles from their other efforts to their new Instagram marketing campaigns.


The most popular software currently supported is Salesforce, boasting a range of analytics tools and management options. Considering Salesforce integrates with many other marketing services, it will offer marketers the widest range of comparisons for testing and learning.


Instagram marketing has been given new life with the launch of Instgram


Along with Salesforce, marketers that use Brand Networks, SocialCode, Nanigans, Unified, Kenshoo, and Ampush will also be able to incorporate their CRM or automation with Instagram. Integration can help reduce micromanagement while also providing quick insights into both successful and problematic content.


For those who haven’t jumped on automation yet, choosing the software that is best for you may not necessarily be a question of popularity, but rather a question of specialization—different types of automation can take over different elements of community management based on your needs, allowing one or two marketers to operate as if they had the skills of a full team. If you’re already working with software that Instagram doesn’t yet support, consider reaching out to either Instagram or the software’s developer—you may be closer to integration than you think!


Instagram is continuing to grow and adapt at a rapid rate. While it may never unseat Facebook, it has already made a strong bid for second place in social media relevance. If the platform previously felt inaccessible to your brand, their new advertising API might be the perfect mix of power and functionality to make the platform viable for your company.


Having trouble generating the right content for your audience? Check out Skyword’s free eBook, 6 Critical Challenges That Sabotage Quality Digital Content Production.



Instagram Marketing Gains Powerful Advertising Platform

Olapic Joins Facebook Marketing Partner Program











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Olapic Joins Facebook Marketing Partner Program












NEW YORK, NY–(Marketwired – September 11, 2015) – Olapic, (http://www.olapic.com), the leading visual marketing platform that turns consumer-generated photos and videos into brand assets for use in marketing, today announced it is now part of the Facebook Marketing Partner Program. As a partner, Olapic will help brands globally collect, curate and manage authentic consumer imagery, or earned content, in advertising and marketing efforts on the social platform.


Olapic helps brand marketers overcome the creative content crunch and adds a new level of authenticity to marketing by harnessing the vast amount of branded earned content found on social networks, such as Facebook and Instagram. This offers marketers a more effective and efficient solution for finding enough visual content to keep up with the creative demands of programmatic campaigns while also creating stronger connections to their consumers.


“The web is now flooded with consumer-generated photos inspired by the genuine exuberance and enthusiasm consumers have for brands which is why we consider this earned content. It is the largest pool of valuable content marketers have yet to unlock and is quickly becoming a fundamental part of every content strategy,” said Pau Sabria, co-founder and CEO of Olapic. “The native nature of earned content is ideally suited for Facebook Ads and we are very excited to work with our customers to help drive more value in this channel.”


Brands currently using Olapic’s Predictive Consumer Generated Facebook Ads solution for display and retargeting efforts on the social platform are experiencing strong results with upwards of a 4.8x Return on Ad Spend (RoAS), a 12% decrease in customer acquisition costs, and a 40% CTR increase.


Olapic is able to service the needs of global enterprise brands that are looking to advertise on Facebook while increasing campaign performance by using earned content and decreasing the costs associated with generating fresh creative assets.


“Olapic will be able to provide our customers with an even higher level of innovation in finding ways to create stronger advertising campaigns,” said Luis Sanz, co-founder and COO, Olapic.


Olapic is also working with brands and retailers on using earned content in campaigns for the new Instagram Ads API where native content is more effective for engaging the Instagram community. Both Instagram and Facebook ads can be launched directly from the Olapic dashboard to streamline the process.


For more information or to schedule a demo, please visit: www.Olapic.com.


About Olapic
Olapic is the leading visual marketing platform for collecting, curating and showcasing consumer-generated photos across marketing channels and in e-commerce environments. Olapic collects consumer photos and videos from social media sites including Instagram, Vine, Twitter, Pinterest and Tumblr to help brands and retailers significantly increase sales and marketing campaign performance by creating more authentic brand experiences. Olapic is headquartered in New York City with offices in Cordoba, Argentina, and London. For more information on Olapic, visit www.olapic.com.


Facebook® is a registered trademark of Facebook Inc.


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