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Posts mit dem Label July werden angezeigt. Alle Posts anzeigen
Posts mit dem Label July werden angezeigt. Alle Posts anzeigen

Movers & Shakers: July 2015


July shot past like a bullet train, so here’s some of the job updates that you might have missed in the last month.


Let’s start with the agencies, where Havas Media’s James Cooper has stepped into the position of global performance director after six years at the company.


Cooper will be rolling out and managing Ecselis, its PPC, SEO, affiliate and display performance brand, while Morgan Anning will take his post as head of acquisition.


7thingsmedia said farewell to former account director Fiona Gandy, who joined multi-brand fashion retailer Net-a-Porter as performance marketing strategist.


Brand agency ORB has boosted its roster having secured a number of new contracts, appointing Jodie Price as account manager, Helen Page as designer and Rick Malhi as creative strategist.


Mobile


Mobile commerce and proximity marketing specialist Proxama has installed its CFO John Kennedy as interim chief executive.  


This followed former CEO Neil Garner announcing his intention to step down in May 2016, while he remains on the board to lead strategic development of tech, products and partnerships.  


Meanwhile cloud-based iPad Point-of-Sale (PoS) provider ShopKeep announced the hire of Christophe Delacroix – founder of PoS reseller BlueBird – as general manager in line with its launch in the UK market.


Display


Polish display ad tech company RTB House continues to expand abroad, installing Alexandros Rigas in its Greece headquarters following openings in Turkey, Russia and the Czech Republic.


Bringing 15 years of experience in online media and a career at ITV, Jon Block has joined the ranks of video ad specialist Videology as EMEA vice president of product and platform.


Skin-based ad experts Sublime Skinz onboarded Lisa Menaldo as UK managing director, having left the same position at programmatic trading company Bannerconnect.


Content monetisation startup VigLink took on former Pandora Radio senior director of HR in the same capacity. Teryle Macdonald has held senior positions at GE, NBC Universal and Comcast.


Online games marketing specialist ad2games announced a double title for new hire Sheila Kagan, who joins as chief operating officer and managing director combined.


A Tel Aviv native, Kagan previously served as senior VP of client development at performance advertiser Matomy, and director of affiliate market and operations at 888.com.


And finally, Affilinet welcomed Jonathan Reynolds as head of client services, having left Tradedoubler as head of international clients.


Are you looking for a new job or hiring?


Would you like to advertise your performance marketing vacancies to PerformanceIN’s captive and knowledgeable audience? For more information about the opportunities we can provide please contact our  sales team. For the latest performance marketing jobs take a look at PerformanceIN Jobs. 


If you or a colleague are switching companies soon, drop an email including details of the switch to our content team to feature in next month’s edition of Movers & Shakers.




Movers & Shakers: July 2015

Rockin Technology Expands Web Marketing to Dental Offices -- LOS ANGELES, July 20, 2015 ...

LOS ANGELES, July 20, 2015 /PRNewswire/ — Rockin Technology LLC announced that it is expanding its expert web marketing to help dental offices excel through web marketing. Over the last three years, Rockin Technology has developed expertise in dental web marketing through its existing clients in Orange County and Riverside.


Logo – http://photos.prnewswire.com/prnh/20150717/237895LOGO
Photo – http://photos.prnewswire.com/prnh/20150717/237896


Rockin Technology is ready to help dental offices throughout Southern California in Ventura County, San Fernando Valley, West Los Angeles, South Bay, San Gabriel Valley, San Bernardino, Carlsbad, Oceanside, San Diego, La Jolla and Del Mar. Rockin Technology keeps one dental web marketing client per city or coverage area so there is no conflict of interest in getting top positions in search engines through SEO or PPC campaigns.


“Rockin Technology is a results driven company. We strive to be agile to change instantly with new updates from Google, Bing/Yahoo.  That helps us bring the best lead conversion rate possible for any Dental office in any market,” commented Varun Tandon, CEO, Rockin Technology LLC.


Dental Office Pay Per Click case study


Boasting a robust current conversion rate of over 12% with existing clients, dentists get an above-average return on investment for Pay Per Click campaigns. Rockin Technology differentiates itself from others by focusing on accurately tracking phone calls, live chat and contact forms. This extensive Google Analytics tracking helps determine an exact “value” for the dental office’s website. See a case study for Dentist Pay Per Click Campaign.


Website design with a marketing perspective


Rockin Technology’s motto is to design websites from a marketing perspective. This motto helps them focus on creating websites that help dental offices’ branding as well as bringing traffic to their website. On-site Search Engine Optimization comes standard with their website design packages.


Dentist’s Online Reputation & more


Rockin Technology has done a lot of research in developing unique methods for local marketing for dentists. They clean up various online profiles to make sure that information on all websites are synced properly.


They help dental offices better manage their online reputation. Experts at Rockin Technology guide dental office front desk staff in effectively collecting patient emails and make use of their patient management system to communicate for favorable reviews online. They look forward to helping dental offices generate new patient leads through online marketing.


About Rockin Technology


With years of Internet Marketing expertise, Rockin Technology continues to help small businesses gain new leads quickly and gain exposure with a professional web presence.


Successful results are attributed to customer relationships, dedication to learning the intricacies of their customers’ businesses and a multitude of services: Pay Per Click, Search Engine Optimization, Local Marketing, Website Design and Google Analytics.


For more information, please visit https://DentalMarketing.RockinTech.com.


PUBLIC RELATIONS CONTACT:
Varun Tandon
Rockin Technology LLC
(877) 805 3053


 



Rockin Technology Expands Web Marketing to Dental Offices -- LOS ANGELES, July 20, 2015 ...

Best Enterprise PPC Companies Rankings Announced by topseos.com for July 2015

NAPLES, FL, Jul 12, 2015 (Marketwired via COMTEX) — The independent authority on online marketing, topseos.com, has named their ratings of the 10 top enterprise PPC agencies in the internet marketing industry for the month of July 2015. Each month the independent research team at topseos.com analyzes the top performing enterprise PPC agencies and ranks them based on their performance during a meticulous analysis of their provided services. The ratings are revealed at the start of each month to assist businesses in selecting an effective solution.


These services are judged in order to decide which produce the best overall enterprise PPC solution. This is achieved through the use of a set of analysis criteria consisting of five areas of evaluation used to benchmark and compare services based on the most important aspects of these solutions. The five areas of analysis used during this process include processes, technology, core leadership, availability, and CPA minimization.


The 10 top enterprise PPC agencies for July 2015 are:


1. Disruptive Advertising


2. Get Found First


3. WebiMax


4. Web Talent Marketing


5. Bruce Clay


6. Hanapin Marketing


7. ICrossing


8. Geary LSF Group


9. Razorfish


10. IProspect


ABOUT topseos.com


topseos.com is an online organizer of independent reviews and ratings. The ratings of the best search engine marketing services are released monthly to assist businesses in connecting with enterprise PPC services which feature a history of effective solutions. Thousands of search engine marketing services are put to the test while only the absolute best services are featured in the ratings.


Those interested in applying for the rankings can visit:


http://www.topseos.com/apply-for-rankings-research/




<strong>Contact Information
</strong> Marc Stephens
800-874-2458
9045 Strada Stell Ct.
Naples, FL 34109




SOURCE: topseos.com


(C) 2015 Marketwire L.P. All rights reserved.



Best Enterprise PPC Companies Rankings Announced by topseos.com for July 2015

An Ecommerce Christmas in July: TrueShip's New White Paper Breaks Down the Metrics

SCOTTSDALE, AZ, Jul 09, 2015 (Marketwired via COMTEX) — TrueShip’s (http://www.TrueShip.com) newest white paper is aimed at helping retailers understand that the start of the ecommerce holiday shopping season actually begins in July, long before Black Friday or Cyber Monday.


As retailers brace for the impending holiday rush, many are preparing well in advance, setting up their online storefronts to cater to early bird shoppers in a phenomenon that’s been coined: “Ecommerce Christmas in July.”


Juggernaut marketplaces like Amazon have recently gotten aboard the bandwagon, too, with their announcement of Prime Day — a marketplace-wide shopping event that caters to existing Prime customers and that aims to attract newcomers as well.


With online holiday shopping expected to exceed $60bn this year, the rush is already well underway for e-retailers. As stores stock their inventories and prepare their marketing plans, year-over-year statistics paint the real picture of just how healthy the sales can peak during the intensity of the heat and humidity in July.


TrueShip’s newest white paper offers a complete breakdown, and covers the following elements:




-- Online spending from 2009-2015.
-- Holiday shopping by the numbers.
-- The game-changing nature of mobile traffic.
-- Why desktops and laptops still convert more often.
-- How Cyber Monday will set new records (with illustrated infographic).
-- Where Amazon"s newly announced Prime Day fits into the puzzle.
-- Why Webrooming and showrooming will once again become shopping trends.
-- How social shopping will drive high referral values (with illustrated
infographic).
-- Why the shopping rush begins now, in July.
-- What stores can do to prepare for this rush (with illustrated
infographic).




“Retailers are bracing for what’s anticipated to be the healthiest online shopping season in history,” explained Michael Lazar, Director of Online Marketing at TrueShip. “Contrary to popular belief, however, that rush starts now; not on Black Friday or Cyber Monday.”


You can read TrueShip’s newest white Paper by visiting: http://www.tr ueship.com/blog/2015/07/09/an-ecommerce-christmas-in-july-the-holiday -shopping-rush-starts-now/#.VZ7gxkYY3QJ.


About TrueShip


#ShipSmarter – TrueShip is the original architect of multi-carrier ecommerce shipping software. ReadyShipper shipping software integrates into the most widely used shopping carts and online marketplaces. It is an easy-to-use order fulfillment solution designed to save e-retailers time and money.


Start a 14-day trial of ReadyShipper shipping software by visiting: http://www.TrueShip.com/products/ReadyShipper.


About ReadyReturns


#ReturnsHappen – ReadyReturns is a customer-facing, plug-and-play, self-service online product returns software solution. It integrates into virtually any website without any programming. ReadyReturns lets customers make returns from a website by filling out a simple form and printing the return shipping label. E-retailers set the rules of the returns, including things like return shipping and restocking fees.


Start a 30-day trial of ReadyReturns by visiting: http://www.TrueShip.com/products/ReadyReturns.


Embedded Video Available: https://www.youtube.com/watch?v=fdohbNGDiFI


Embedded Video Available: https://www.youtube.com/watch?v=lEgwtCcwjYk




Press Contact
Michael Lazar
Director of Online Marketing
Tel: (877) 818-7447
Email: support@trueship.com




SOURCE: TrueShip



mailto:support@trueship.com


(C) 2015 Marketwire L.P. All rights reserved.



An Ecommerce Christmas in July: TrueShip"s New White Paper Breaks Down the Metrics

Online Startup ePuppets.com Opens Retail Toy Store on July 4 in Downtown Mt. Shasta, California

MT. SHASTA, Calif., July 2, 2015 /PRNewswire/ — EPuppets, Inc. opens its first brick-and-mortar store on July 4, 2015 in honor of Independence Day. Located in the heart of downtown Mt. Shasta, California, ePuppets, Inc. sells toys and gifts from around the world including puppets, marionettes, dolls, robots, remote control toys, educational toys, and more than 600 items from other well-known brands.


Take a virtual tour of the new store by visiting https://goo.gl/maps/qUygD


The company, which is an online retailer of puppets and educational toys, plans to expand the franchise throughout California to include locations in Silicon Valley and Los Angeles. Also in the works are plans to spinoff an entertainment division called ePuppets TV featuring original content, characters, cartoons, feature films, and merchandising opportunities featuring the ePuppets’ brand.


“The ePuppets’ brand inspires creativity and imagination. Our goal is to create a global franchise that brings the magic of puppets to a whole new generation,” said Cofounder and CEO Daniel Bryan.  


“We chose Mt. Shasta as the home of ePuppets because it’s a magical place that offers an incredible lifestyle surrounded by majestic beauty. We look forward to working closely with the city’s chamber of commerce to help promote trade and tourism in Mount Shasta,” said Bryan.


As part of the company’s online marketing strategy, ePuppets has integrated an affiliate marketing program powered by Impact Radius. Website owners and online marketers can promote ePuppets.com and earn commissions on sales they refer by joining here: http://member.impactradius.com/advertiser-advertiser-info/ePuppets-Inc.brand


“Affiliate marketing is a smart way to boost brand awareness on a pay-for-performance basis,” said Stephan Gunning, cofounder and vice president of operations for ePuppets.  “We chose to partner with Impact Radius because of their strong reputation as an industry leader in the performance marketing industry.”


Toys as tools for learning


“Part of ePuppets’ magic is how we are incorporating art, music, and educational items into our product mix,” said Simona Bryan, also a cofounder and creative director. “Educational toys help develop creativity through play. At ePuppets we are always looking for ways to inspire children.  Educators can benefit by using these tools as part of the teaching process.”


Take a virtual tour of the new store https://goo.gl/maps/qUygD


Images to accompany this story:


ePuppets Exterior
https://goo.gl/bX4TUY


ePuppets Interior
https://goo.gl/wkGTm2


Sock Monkey
https://goo.gl/eRucss


Orangutan Puppet
https://goo.gl/rMasB0


Contact: Daniel Bryan
CEO, ePuppets, Inc.
press@ePuppets.com
Phone: 650-209-6313
Website: http://www.ePuppets.com/about-us


This release was issued through The Xpress Press News Service, merging e-mail and satellite distribution technologies to reach business analysts and media outlets worldwide. For more information, visit http://www.XpressPress.com.


To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/online-startup-epuppetscom-opens-retail-toy-store-on-july-4-in-downtown-mt-shasta-california-300108084.html


SOURCE ePuppets, Inc.


Copyright (C) 2015 PR Newswire. All rights reserved



Online Startup ePuppets.com Opens Retail Toy Store on July 4 in Downtown Mt. Shasta, California