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Relativity's Angela Courtin takes top marketing role at Fox

Fox has announced that former Relativity Media executive Angela Courtin will be its new executive vice president and chief marketing officer.


Courtin’s appointment, which comes one day after Relativity filed for bankruptcy protection, will see her take responsibility for the network’s overall brand strategy. She will also oversee on-air and off-air promotion and advertising, national media, multiplatform and affiliate marketing, design and social media.






Fox Television Group COO Joe Earley described Courtin as “one of the most strategic and forward-thinking marketers in the business” and said her background in integrated marketing, digital media, branding and content made her “the perfect fit to evolve our marketing strategy in this changing TV landscape.”






Courtin said she was “excited to have the opportunity to work with such an impressive team and roster of shows” while highlighting that “Fox has proven to be a home for creative risk takers, compelling characters and culturally relevant stories.”






Courtin will report to Earley and Fox Television Group chairs and CEOs Dana Walden and Gary Newman.













Relativity"s Angela Courtin takes top marketing role at Fox

The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue


The Ultimate Primer and How-To Guide for Social Media Marketing

In the two years since the first edition became a global bestseller, the world of social media has grown and changed enough to require an updated guide.


Whether you use social media now or not, people are already talking about your company online. By becoming part of the conversation in a more meaningful way, you can start connecting directly to your customers and clients and finding new ones right away with ease and efficiency.


Social media marketing isn’t like traditional marketing—and treating it that way only leads to frustration and failure. In The Zen of Social Media Marketing, Shama Kabani, social media expert and president of The Marketing Zen Group (MarketingZen.com), teaches you the “Zen” of using social media tools to find your own marketing nirvana.


With a foreword by New York Times bestselling author Chris Brogan and updated content on Google+, online advertising, SEO, and more, the newest edition of The Zen of Social Media Marketing gives you:


• A comprehensive overview of why social media works and how to use it to drive traffic to your website and fan page
• A proven process to attract followers and fans and convert them into customers and clients
• The latest updates and step-by-step guidelines for Facebook, Twitter, LinkedIn, Google+, and group-buying sites such as Groupon and LivingSocial
• Tips on why, when, and how to use online advertising
• Essential advice on content marketing and targeted tactics to enhance your SEO
• New information on why self-expression is the true driver of social media use and how to leverage it for your business
• Insights from dozens of leading online marketers and entrepreneurs, with strategies for success


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The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue

Daily Actions of Millionaires: 30 Days to Financial Freedom (Strategies for Starting a Successful Direct Marketing Business)

In this video, Jim MacKrell interviews millionaires direct marketing entrepreneurs and reveals time tested, proven strategies for starting a successful direct marketing business. This powerful, full length, information packed video reveals: 1) How to find and select the right products, information and services that could make you a fortune. 2) How to build a successful, highly profitable business, quickly and efficiently. 3) How to create ads and use the magic words that compel people to send you money. 4) How to use the internet to make money, regardless of whether you have any computer experience. 5) What a typical day in the life of a millionaire direct marketer is like and what you can learn from their activities.


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Daily Actions of Millionaires: 30 Days to Financial Freedom (Strategies for Starting a Successful Direct Marketing Business)