Online Marketing Help: Leverage

Facebook Marketing: How To Leverage Facebook’s Platform And Reach A Lot Of Potential Customers On A Shoestring Budget

You are about to discover how to maximize your exposure using Facebook’s platform and how to get the best bang for your buck! In Facebook Marketing: How To Leverage Facebook’s Platform And Reach A Lot Of Potential Customers On A Shoestring Budget you will learn the best ways to promote your business or products on Facebook, taking advantage of the various tools available today. You will find out how to properly setup Facebook pages, how to operate them, how to make the best of Facebook groups and of course Facebook advertising campaigns. You will learn how to professionally setup a Facebook page for your business, product or service, how to operate it and and how to plan your content marketing campaign the right way. You will find out how to maximize your exposure using Facebook groups, how to select and use them to attract potential buyers to your Facebook page or even website. One of the best ways to reach the right audience for what you have to offer, is undoubtedly Facebook’s ad campaigns. Using Facebook advertising campaigns, you can choose to display your ads on specific segmented target groups of your choice. That way, you are getting the best ROI for your marketing campaign, as your ads will be only offered to people that have already displayed an interest for what you are offering, dramatically increasing your chances of getting a lot of potential customers. Finally, you will be given clear and concise step-by-step instructions on how to setup and execute your very first Facebook advertising campaign.

Here Is A Preview Of What You Will Learn…

Getting You To A Quick Start

Facebook Pages – Kick Start Your Marketing Campaign

Operating Your Facebook Page The Right Way

Facebook Groups And How To Make The Most Out Of Them

Facebook Advertising Campaigns Explained

Making Your Very First Advertisement With Step-By-Step Instructions

Facebook Marketing: How To Leverage Facebook"s Platform And Reach A Lot Of Potential Customers On A Shoestring Budget

Aug. 27, 2015 / PRZen / DOYLESTOWN, Pa. — On August 6, 2015, Salesforce Marketing Cloud aired a webinar that detailed how the email-marketing agency FulcrumTech, LLC leveraged email marketing to help The Boston Globe achieve a 90% increase in subscriptions year over year.

Entitled “6 Powerful Email Tactics to Engage New and Existing Customers,” the 60-minute webinar was presented by Mitch Lapides, CEO and President of FulcrumTech; Bryan Richey, FulcrumTech Director of Email Marketing; and Pete Doucette, Vice President of The Boston Globe.

During the webinar, attendees learned:
* A methodology for prioritizing the right campaigns to optimize
* How to predict the potential impact of changes to an email program
* Three optimization tests to implement
* How to quickly setup and run multivariate tests.

In addition, the webinar provided six email-marketing strategies that attendees could apply immediately to their own email programs.

To play the recorded webcast, click on the following link:

6 Powerful Email Tactics to Engage New and Existing Customers

About FulcrumTech, LLC

Based in Doylestown, PA, FulcrumTech, LLC is an email-marketing agency that provides strategic guidance and the expert team to design, develop, and implement online-marketing programs that produce digital marketing ROI. FulcrumTech specializes in increasing email ROI for companies of all types and sizes, from small business to industry. FulcrumTech was founded in 2004 by Mitch Lapides, a senior technology-product executive with more than 20 years of experience in turning around or building multiple online publishing and web-based businesses. For more information about FulcrumTech, visit www.fulcrumtech.net.

Contact
Mitch Lapides
(215)-489-9336
mlapides@fulcrumtech.net

Source: Fulcrum Tech, LLC

Press release distributed by PRZen

New FulcrumTech Webinar Shares Strategies on How to Leverage Email Marketing to Engage ...