Senior Manager, Email Marketing Operations

As Sr Manager, Email Marketing Operations, you will lead a small team responsible for the day-to-day, hands-on execution of product and email marketing campaigns in support of Atlassian’s communication objectives to its B2B customers. You will partner and collaborate cross-functionally with product marketing, product management, IT, marketing analytics, and/or leadership teams to define campaign requirements, key objectives, and success metrics to inform customer communication strategies that you will own and deploy. You will implement a continuous cycle of testing and learning to drive actionable insights about our segmentation, messaging, and channel strategies that will define program and campaign rules and guidelines. 

Day-to-day responsibilities include managing and mentoring 2-3 person email production team while also managing the email calendar and production workflow. You should strive for operational excellence by defining and holding team to production SLAs and quality goals. Part of your duties will include being responsible for defining, communicating, and policing program and campaign guidelines across the organization as well as for ensuring MoM improvements in performance and engagement. You’ll need be be comfortable troubleshooting technical issues related to templates, personalization, dynamic content, and segmentation as well as generating targeted lists via SQL or an ESP (ex. ExactTarget) that will support our lifecycle initiatives. Finally, this role will require you to stay informed of the email marketing best practices for content, design and strategy and the latest technology trends and innovations in email marketing platforms and marketing automation.

More about you

To be a good fit, you should have a BA/BS degree or equivalent experience and 5+ years of experience in email marketing at high-growth companies. You are naturally curious, an analytical and operational thinker, and an expert in getting the most out of email marketing and automation systems to fuel innovative and effective marketing campaigns. You are comfortable in a fast-paced and demanding environment with cross-functional stakeholders while maintaining your focus on services delivery, customer satisfaction, leadership, and functional mentorship

Requirements:

• 3+ years implementing and managing complex email campaigns and marketing automation that positively affect program and business performance


• Strong customer focus and attention to detail


• Demonstrate solid problem solving skills and business maturity in daily interaction with clients, peers, and leadership


• Excellent organizational and prioritization skills


• Experience with ExactTarget is a plus

More about the team

Serious collaboration will be key to success for this role. You’ll be working with Design and Brand, Field Marketing and Events, Growth and Funnel Sciences to deliver the goals you share with Product Marketing and build a center of excellence inside Marketing Operations. We run our organization like a well-oiled and agile team; empower each team member to solve problems, create solutions, and deliver results; and rally the team around shared challenges and successes. Expect to work closely with a variety of teams, and know that you’ll be expected to contribute strategically to their success and you’ll conversely rely on them for yours.

More about the perks

Our offices are open, highly collaborative and yes, fun! To support you at work (and play) we offer some killer perks: ample time off to relax and recharge, five paid volunteer days a year for your favorite cause, plenty of food and drinks (including beer and bubbly), ergonomic workstations with Aeron chairs, unique ShipIt days, a company paid trip after five years, generous employer-paid insurance coverage for you and your family, 401k matching and more.

More about Atlassian

Software is changing the world, and we’re at the center of it all. With more than 40,000 global customers (including 85 of the Fortune 100) and a highly disruptive business model, we’re advancing the art of team collaboration with products like JIRA, Confluence and HipChat–and we’re just getting started. Driven by honest values, an amazing culture, and consistent revenue growth, we’re out to unleash the potential of every team. From Amsterdam and Austin to Sydney and San Francisco, we’re looking for people who are powered by passion and eager to do the best work of their lives in a highly autonomous yet collaborative, no B.S. environment.

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Atlassian, Inc., will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of SFPC Art.49. 

Senior Manager, Email Marketing Operations