Ben Black Hired as New Online Marketing Assistant at The Clix Group - St. Louis Post-Dispatch

BY Clix | Posted: Thursday, June 25, 2015 02:42 PM

The Clix Group is proud to announce the recent hire of Ben Black as online marketing assistant. He brings an enthusiasm and a skillset for inbound marketing tactics and email marketing. Being well versed in social media digital strategy has allowed him to easily spot trends and stay current on the ever-changing digital landscape.

His experience with creating content for a diverse portfolio of clients provides an added level of depth in SEO optimization for websites and predicting future marketing trends. Additionally, Ben is able to pair his analytical process with clients’ goals to create a winning strategy. Also, being a fan of Sonic the Hedgehog never hurts, if we’re keeping track of that sort of thing anyway.

The Clix Group has gained a valued asset in the form of Ben Black. As Jason Hylan, CEO of The Clix Group stated, “With the recent hire of Ben Black, we have solidified yet another prong in our online marketing strategy and he will make a great impact on our client’s search engine marketing campaigns. He possesses a discriminate eye that is able to examine the most minute details of each campaign and that can be the difference between a success or failure in search engine marketing.”

About Clix

The Clix Group, or simply Clix, is a reputable and experienced Internet marketing company with locations in St. Louis, San Francisco, and Little Rock. The Clix Group specializes in search engine optimization (SEO), pay-per-click (PPC), website design and development services. Its mission is to provide our clients with unparalleled value by delivering results, being responsive and being personal. For almost two decades, the members of Clix have helped local and national companies build or expand their presence online. For more information, visit http://www.clixfuel.com, call 314-222-2582, or email clix@clixfuel.com.

Posted on Thursday, June 25, 2015 02:42 PM  | Tags: Business , Job Changes (promotions, etc.) , Local News , Technology

Ben Black Hired as New Online Marketing Assistant at The Clix Group - St. Louis Post-Dispatch

Professional marketing rep. hired to promote new pier designs and process

To avoid a calamitous repeat of what happened last time the city tried to build a new pier, they’ve gone and hired a marketing consultant for $60,000 a year. When the city chose the Lens as its final design to replace the inverted pyramid officials were met with a smathering of criticism from people saying the process left out the common Joe, was filled with misinformation and included components that, simply put, just wouldn’t be built under the city’s then $50 million budget.

Those critics won that battle and the budget for new design teams to build a new pier is down to $46 million. Kristin Brett, a former Tampa Bay Times marketing services manager, will draw her salary from that budget.

The city had originally intended to hire outside consultants to run marketing and outreach efforts, but decided a temporary, full-time, in-house person was a better fit to ensure emersion in the issue.

The Tampa Bay Times reports, Brett began the new gig in December and is potentially in place on the city’s payroll until the pier is completed in 2018(ish). The marketing professional has already begun making rounds at the Saturday morning market where she told the Times she shocked at how many people don’t know what’s going on with the process.

Brett will also run outreach events throughout the community during neighborhood and other meetings where residents turn out as well as man booths and distribute materials at the Saturday Morning Market and the Midtown Market.

Police officers will also be handing out pamphlets.

The city is involving the public as much as possible this time around. A non-binding vote is open for residents online from February 23-March 6 on the city’s website. Participants can choose their top three picks. After that, Mayor Rick Kriseman’s Pier selection committee will rank finalists. Sometime after that, city council will vote on a winner.

Prior to online voting, the selection committee will eliminate any of the eight current designs that are considered unfeasible. That will happen on January 23. On February 11 and 12, the design teams will present their ideas at 9 a.m. at the Coliseum. The public will be allowed to comment following the presentations.

Residents who do not have a computer are encouraged to vote for their favorite designs at any public library in the city.

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Professional marketing rep. hired to promote new pier designs and process